Custom Website Design & Development

Best for: businesses ready to replace a rented or underperforming website

A custom website built around your business, your customers, and the actions that matter: calls, bookings, visits, inquiries, sales, or sign-ups. You get a fast, secure site without a page-builder stack, plugin dependency, or monthly platform rent. The website files, hosting, and domain stay under your control. Optional Website Care is available after launch if you want someone watching the moving parts.

  • Custom design, not a purchased theme
  • Fast static architecture
  • Mobile-first page structure
  • Clear conversion paths
  • Technical SEO foundation
  • Analytics and conversion tracking
  • Optional CMS for staff-editable content
  • Launch support and handoff documentation
  • Optional Website Care after launch
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Local SEO & Revenue Growth

Best for: businesses that should be found before their competitors

Being good at the work is not enough if better-optimized competitors show up first. This service improves how your business appears in search, maps, and emerging AI answer tools so high-intent local customers can find you, trust you, and take action.

  • Local search and competitor review
  • Technical SEO cleanup
  • Structured data for key pages
  • Google Business Profile recommendations
  • Content architecture for service and location pages
  • Performance improvements where needed
  • Measurement plan for calls, forms, and local actions
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Digital Friction Audit

Best for: businesses losing time to tools and workflows that do not talk to each other

If your team is copying the same information between systems, paying for tools nobody uses, or handling routine work manually, your digital stack is quietly taxing the business. The audit maps your website, tools, subscriptions, handoffs, and recurring workflows, then turns the findings into a prioritized fix list. You can take the report anywhere, or ask Fundy Forge to quote selected fixes separately.

  • Tool and subscription inventory
  • Workflow and handoff map
  • Friction points ranked by impact
  • Cost and complexity notes
  • Fix-it list with priorities
  • 60-minute readout call — plain language, no jargon
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The Standard

Useful work. Measurable by design.

Every website ships with performance, accessibility, SEO, and conversion basics checked before launch. Every audit ships with a prioritized report you can act on. No vague strategy deck. No diagnostic that is really a sales pitch.

90+

Lighthouse Performance

How It Works

A simple process, no theatre.

Free call

We talk for thirty minutes about the business, the current problem, and whether Fundy Forge is the right fit.

Fixed scope

You get a plain proposal with the work, price, timeline, and assumptions before anything starts.

Build or audit

You see real progress as the work develops. No big reveal. No vague status updates.

Handoff

You receive the site, report, or recommendations with clear next steps. No retainer required to keep the lights on.

After Launch

Yours to control. Supported if needed.

When I hand over a site, it is complete. You are not paying a monthly fee just to keep it online. If you want someone watching the details, making small updates, improving search visibility, or keeping the site tuned after launch, I can stay involved on clear terms.

Optional Website Care

Your site does not need me to stay online. But domains, DNS, Cloudflare, forms, analytics, redirects, CMS access, and search visibility still have to be watched. If you want that off your plate, I can keep an eye on the details.

Common Questions

Asked before reaching out.

What does it cost?

The exact number is in the proposal before any work starts. After the first conversation, you get a fixed-price quote with the scope, assumptions, timeline, and deliverables spelled out in plain language.

Why don’t you list package prices?

Because the same “website” can mean very different work. A simple service site, a local SEO rebuild, and a system tied to bookings or staff-editable content should not be priced from the same menu. I quote the work after I understand what the business actually needs, so you are not paying for a package that does not fit.

What happens in the first call?

We spend about thirty minutes talking through the business, the current problem, what is costing time or money, and whether Fundy Forge is the right fit. There is no obligation and no pressure. If a smaller fix, an audit, or another provider makes more sense, I will say so.

How long does a project take?

Most custom websites take 4–8 weeks from kickoff to launch. Audits take about a week; migrations can be faster than a full build. The timeline is in the proposal, realistic rather than optimistic.

What does it cost to run?

For most small-business sites, very little. There is no page-builder subscription and no plugin licence stack. After launch, you are usually paying for a domain, often about $20 a year, and hosting that can be free at small-business scale.

Can I update the site myself?

Yes, if your project includes a CMS. You get a tailored editing dashboard for the content that should be easy to change yourself. New pages, structural changes, or deeper design work are quoted separately.

Do I have to keep paying you after launch?

No. When I hand over a site, it is complete. You do not need a monthly retainer just to keep it online. If you want someone watching the details, making updates, or improving search visibility after launch, I can stay involved on clear terms.

Do you offer Website Care?

Yes — it's called Analytics. Your site does not need a care plan to stay online, but the stack still has moving parts: domains, DNS, Cloudflare, forms, analytics, redirects, CMS access, and search visibility. Analytics is a monthly retainer built around a Harbour dashboard login and a plain-language report each month, so someone is actually watching those details.

What does “hand-coded” actually mean?

It means the site is built for your business rather than assembled from a rented theme or page-builder stack. The delivered website is readable and portable. Any qualified developer can open the project, understand it, and maintain it.

Why not just use Squarespace or Wix?

Those tools are fine for getting something online fast. They are less fine when performance, search visibility, portability, and long-term control matter. A custom site gives you a faster foundation, clearer structure, and a website you can move instead of rent.

Is the Digital Friction Audit right for me?

If you have subscriptions nobody understands, staff copying the same information between tools, manual steps that should not be manual, or a website that creates more questions than leads, yes. The report stands on its own, and any follow-up implementation is optional and quoted separately.

Do you work outside Atlantic Canada?

Yes. Most projects happen remotely. Fundy Forge is based in Hampton, New Brunswick and primarily works with businesses across Atlantic Canada, but the right fit matters more than the postal code.

Do you build custom software or apps?

Not as standalone software projects. I focus on high-performance websites, audits, and practical improvements to the tools your business already uses, such as your CRM, booking system, email setup, or content workflow.

Not sure what you need?

Start with a conversation. Bring your questions, your current site, or just a problem you're trying to solve, and I'll help you figure out the right scope.

  • Fixed price
  • Plain-language deliverables
  • One person accountable